Insights from a individuals chief in Norway


A latest Gartner survey discovered that 56% of HR leaders consider that their present know-how options must be higher aligned with the current and future necessities of their companies. However this hasn’t turned them away from digital platforms. Quite the opposite, HR departments are actively investing in know-how, indicating that tech was their high funding precedence in 2023. Moreover, practically half of individuals leaders advised Gartner they intend to spice up their investments over the approaching yr, making occasions equivalent to HR Know-how Europe an important a part of the seller vetting course of.

One such tech purchaser is Cathrine Smebye Sørlie, human useful resource chief at Rental Group, a provider of equipment and tools for building initiatives in Norway and the Netherlands. Sørlie manages the HR staff and establishes and implements the HR agenda and priorities for all Rental Group subsidiaries, at present encompassing eight corporations. 

Final fall, Sørlie and a human useful resource enterprise associate traveled to Las Vegas to satisfy with distributors and study from the huge gathering of tech corporations at Human Useful resource Govt‘s annual HR Know-how Convention & Exposition. Sørlie discovered the expertise so enlightening that she is going to attend HR Tech’s inaugural sister occasion: the HR Know-how Convention Europe on Could 2-3 in Amsterdam. There, she is going to be a part of hundreds of different attendees gathering to study from greater than 180 audio system presenting 80 periods and a globally centered expo, together with a start-up pavilion.

Cathrine Smebye Sørlie, human resource leader at Rental Group
Cathrine Smebye Sørlie, Rental Group

Sørlie is eager about exploring HR know-how that applies to European legal guidelines and tradition. “It’s clear that there’s a distinction in working tradition and legal guidelines between Europe and the US,” she says. “Will probably be attention-grabbing to see the European method to the HR Know-how [conference].”

Highlights of HR Know-how Europe embrace a panel dialogue that includes international analyst Josh Bersin; Uzair Qadeer, CHRO on the BBC; and Esmé Valk, CHRO of Royal Schiphol Group. EEOC commissioner Keith Sonderling, Aptitude Analysis founder Madeline Laurano, i4cp chief Kevin Oakes and Recruiting Brainfood curator Hung Lee will even be keynote audio system.

On the hunt for a brand new HRIS

Given the huge vary of platforms out there, Gartner advises HR leaders to pick out “massive bang” know-how initiatives to harness some great benefits of market improvements, thereby enhancing expertise and contributing to the enterprise outcomes that matter to the group. 

For this, Rental Group makes use of a recruitment system and an HRIS platform—two of essentially the most relied-upon options within the HR tech stack. Sørlie is within the course of of adjusting the corporate’s HRIS to a extra fashionable platform. Final yr, as a part of the vetting course of for the brand new HRIS, Sørlie wanted to totally perceive the choices in the marketplace, she advised HRE. This prompted her to register for the HR Know-how Convention in October 2023. 

Sørlie stated the conversations, periods and consultants on the convention helped form her view of human useful resource know-how. “We’re engaged on altering the best way we method HRIS at present, each to incorporate AI and to streamline and give attention to self-service,” says Sørlie.

Attending the convention gave Sørlie perception into how different corporations use know-how—for instance, AI and digital actuality—to beat many challenges she and her staff are dealing with right now. “So this was an eye-opener for the convention,” she says.

Sørlie studied HR administration at UCLA, so she’s conscious of a number of HR approaches, from each Europe and america. She says the extent of worldwide selection at HR Tech impressed her and that studying from different corporations was precious, together with these with options and practices distinctive to the U.S.

“It was extraordinarily attention-grabbing to attend the convention, and I realized loads in regards to the choices on the market, which was my essential intent,” Sørlie says. Sørlie discovered it precious to study in regards to the scope of HR tech methods which were created to alleviate monetary debt for workers, specifically.

Numerous pursuits require distinctive methods

Throughout a presentation at HR Tech in Las Vegas final yr, European analysts Mervyn Dinnen and Matt Alder highlighted that though HR know-how in Europe and the U.S. might stem from the identical distributors and platforms, the motivations driving adoption and utility differ. 

Dinnen and Alder emphasize the varied panorama of Europe. With an array of regulatory frameworks throughout the EU, integrating know-how requires a tailor-made and nuanced method. Regardless of the notion of the EU as a unified bloc, it includes 27 member nations with quite a few languages and cultural nuances.

This variety underscores the necessity for HR leaders with international pursuits to acknowledge distinct contexts and adapt methods accordingly.

Sørlie believes HR groups can use know-how to ship worth to the group via worker self-service instruments and automation for administrative work. At many international corporations, further priorities lengthen past effectivity to infuse future goals—in accordance to Gartner’s 2023 Board of Administrators Survey, nearly 90% of boards say that digital is an “implicit a part of progress methods” for the organizations they characterize.

HR Know-how Europe is a wonderful alternative to vet distributors and take in methods from friends. As Edward Barry, Gallagher’s managing director for HR know-how, writes: “Don’t anticipate an issue.” He advises HR leaders to guage any software program greater than 5 years outdated to find out if present wants match the platform’s capabilities. “Begin planning for alternative a yr or extra earlier than you need to make the change.” 


The agenda for HR Know-how Europe is out now, and registration is underway. Till April 3, ebook your spot on the advance fee of €375. Get your ticket.



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